Saturday 5 March 2011

Places where papers are advertised

I have looked at a variety of different places where my paper could be promoted and advertised.

Buses



Allot of todays advertising is seen on buses. I could advertise my paper on the side of a bus for a variety of different reasons. Firstly the age group i am targeting use allot of public transport such as buses to get around. This will be a good type of advertisement due to it getting seen on a daily basis. Secondly buses operate in bust places such as towns and cities. Being situated in busy places will allow a wider range of people to see and hear about my product which could eventually lead to them reading my newspaper.

Bill Boards


Bill boards are situated over the streets in cities and towns and therefore would be a good place to advertise my product. Due to many of my target audience going out on a daily basis around the towns this would be a good opportunity to advertise my product to them. However i would have to be precise on which billboards i advertise on due to many of them being out of the way of the main streets and meeting point of a younger person.


Bus Stops
Bus stops are a very good place to advertise my newspaper for a variety of different reasons. Like buses, bus stops are places that my target audience use on a daily basis due to my audience traveling around on public transport. This will be a good place to advertise due to my target audience coming into contact with it on a daily basis. This will allow them to see my product and what it has to offer.



Tube/Train Stations
Tube and train stations are also good places to advertise a product due to allot of people passing through them each day. Due to many people using trains and the tube to get to work each day stations will be a good place to advertise due to your product being seen allot. However the target audience that i am targeting dont use stations on a daily basis and therefore wouldn't be viable advertising due to not many of my age range seeing my product.

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